Beyond the sporting arena, Würth views the partnership as a platform for dialogue and connection. During the World Championship in Germany, the company plans to host accompanying programs for customers and employees, bringing the excitement of handball to life while highlighting the sport’s unifying power.  

“The partnership with international handball has proven its value over the years,” said Fritz Hollweck, Head of Sports Sponsorship at Würth. “Past championships have demonstrated just how strongly this sport brings people together and resonates on an emotional level. Building on these experiences, we will continue to support handball in all its diversity and share the unique moments of these tournaments with our customers and employees.” 

Robert Müller von Vultejus, Chief Growth Officer at SPORTFIVE, added: “Extending the partnership with Würth through 2029 sends a strong signal for the sustainable development of international handball. Würth leveraged the World Championships last year as a high-quality global platform, contributing significantly to the continued professionalization and visibility of the tournaments. Together with the IHF, we will build on this success and create long-term value for partners, fans, and the handball sport.” 

The involvement in handball is part of Würth’s comprehensive sports sponsorship strategy, which is based on visibility at major international events. Apart from competitions in winter sports, Würth is visible as an official tool supplier of MotoGP and had the “Würth 400” in the NASCAR Cup series in the USA named after it. Würth also shows a strong presence in soccer, among others as a partner of the German Football Association, the Italian Football Federation and the referees in Spain.  

About the Würth Group 

The Würth Group is leading in the development, production, and sale of assembly and fastening materials. Other trading and production companies, the Allied Companies, operate in related business areas, ranging from electrical wholesaling and electronics to financial services. The Group currently employs more than 86,000 people in over 400 companies with more than 2,800 shops across 80 countries. The Group generated sales of EUR 20.7 billion and an operating result of EUR 970 million in the 2025 fiscal year. With over 8,000 employees, Adolf Würth GmbH & Co. KG in Künzelsau, Germany, is the largest single company in the Würth Group.

Thanks to the successful efforts of Philipp Herzog von Württemberg, Gerhard’s Madonna on the crescent moon—one of the most important depictions of the Virgin Mary in bronze sculpture from around 1600—has now found its way into Johanniterkirche in Schwäbisch Hall. It stands remarkably close to its original place of creation. Representing the Madonna and Child with a scepter, this work was originally made for the palace chapel of Emperor Rudolf II’s brother, Archduke Maximilian III of Austria, at his residence in Bad Mergentheim, where he served as Grand Master of the Teutonic Order.

Mary stands with both feet upon the crescent moon, identifying her—even without a crown—as sovereign over all celestial bodies. While the Christ Child, whose curls echo those of his mother, holds the globe in his left hand and raises his right in a two‑fingered gesture of blessing, the crescent moon—symbol of inconstancy and evil—is pressed down beneath Mary’s feet.

Johanniterkirche, Schwäbisch Hall: “Old Masters in the Würth Collection” with the Madonna of Jakob Meyer zum Hasen by Hans Holbein the Younger and the Falkenstein Altar by the Master of Meßkirch. Opening hours: daily 11 am to 5 pm. Admission: free